Recently (in fact today) I’ve seen tons of drama on some big blogger being exposed of buying bots/followers. I decided to write up my own view on the touchy subject, mainly because of how relevant it is to being a blogger, you must have a large following sometimes.
Having a large following is very sufficient to being a blogger. You cannot really do many brand collaborations without having that over 10K following. Maybe you have a larger following, and you actually earned that number from hard work and dedication. Now meet the people who haven’t. There are large Bloggers, who get brand sponsorships weekly, who have get this, bought fake followers. Yeah, seems crazy right? It’s actually more common than you think. In fact, your favorite blogger might have even bought theirs. Seems kind of insane when you think about it.
Now you should ask yourself, why can’t you just earn your followers? Good question. This is the very question I would have for these large “bot buying” Bloggers. You’re not really a genuine blogger unless you’ve worked hard and earned all your readers and followers. It’s only a number, and I know being a blogger, the numbers do matter, but not enough to be fake. I myself am a small blogger with a following of under 1K currently, but I would never dream of buying followers to make myself look better. I would much rather writing better content, earning those followers, and actually have interaction with my readers. That concept sounds much better to me.
Now, lets say these Bloggers that you do love, have been exposed recently. Here’s a solution for them: own up to it. Yeah I said it, just own up to your own bloody mistakes. If a blogger like this does apologize and own up to it, we should do nothing but put it behind us and respect their apology. You might never want to read their content again, but you sure should try to respect their apology.
That’s all I have to say about this subject right now, hopefully there won’t be a follow up post. Just remember to earn your following, and then you can be a blogger with actual interaction.